Boy, have I got a soap opera for you. It’s a saga of tech nerdery and an old-school company trying to reinvent itself.
The story starts with Kara Swisher, of All Things D, who has gone gaga over the hiring of Marissa Mayer as Yahoo’s CEO. In the 37 days since the announcement (July 16, 2012) she has personally written 32 articles.
Each one with a title full of pizzazz and humorous photos (of mostly cats). The content is all serious and interesting to read as Marissa seems to be hitting all the right notes. But, the way Kara is playing it out is just too much fun.
Take a look at the titles below and you will see what I mean:
This is an interesting take on the hire of Marissa Mayer, considering that all the past CEO’s have gone as far away from search as they can.
As you may have heard, Marissa Mayer is now CEO of Yahoo, ready to turn it into a leaner, fitter, more successful firm. It’s a great move for Yahoo, and it could mean great things for you, the consumer. But the entity that may benefit the most? Google.
Yahoo’s search effort is sinking. Back in December 2011 its U.S. market share in search slipped behind Bing’s, and the trend continued at least until June. If its July and August figures show a continued slip in market share, that will make it 12 months of non-stop dropping into oblivion. Bing, meanwhile, is picking up some of this slack, as is Google itself. For Bing, however, this is more a case of it maintaining its slim market share–hovering around 15%, which doesn’t represent a huge threat to Google.
Google needs Mayer to turn Yahoo search around, perhaps growing its market share by pushing for real innovation. Because a stronger Yahoo will also push Microsoft to compete harder with Bing, possibly even stealing market share from Google. That’s not such a bad thing: Google has enough to share, and it’ll create a dynamic, vibrant search engine market in which Google will face much less antitrust heat. “We really think an independent Yahoo’s better for the Web,” Mayer told Charlie Rose in 2009.
A more competitive market will push Google itself to innovate, delivering what its users want and need–versus what experimental services Google deems fit to push on them.
The CEO of AT&T Inc. said Friday that cellphone plans that count only data usage are likely to come in the next two years. In such a scenario, phone calls and texts would be considered as just another form of data.
Randall Stephenson didn’t say AT&T has such a plan in mind, but he suggested that someone in the industry will likely offer one.
Analysts see such plans as a logical extension of trends in wireless technology. Smartphones with data service can already use it for Internet phone calls and texting through services such as Skype.
Phone calls are also taking a back seat to other things people do with their smartphones. AT&T has been recording a decline in the average number of minutes used per month.
There are growing signs of progress in the Middle East, if you measure by the total number of Facebook users. That number has skyrocketed since 2010, going from 15 million to near 40 million.
Of those users, a growing number are starting to prefer using the site in their own native language, Arabic.
Of the 39+ million Arabic users on Facebook, 39% prefer to view the site in their native language, while 36% like it in English.
As more users in the region are coming online, with an obvious desire to access sites in Arabic, there is a rising demand for content that appeals to them, and quite a few social media sites are trying to meet that demand.
Twitter recently added support for right-to-left languages, including in Arabic, while Storify is working with a team of volunteers in the Middle East to translate their interface into Arabic.
Arabic is one of the fastest growing languages on sites like Twitter and Wikipedia, and with Yahoo having just licensed the technology behind smart transliteration tool Yamli, it is becoming increasingly easy for Arabic speakers to interact in their mother tongue online.
The current explosion in cloud computing offered by major IT companies is driving significant new demand for dirty energy like coal and nuclear power, according to a new report from Greenpeace International.
The report, “How Clean is Your Cloud?” shows a growing split within the tech industry between companies that are taking steps to power their clouds with clean energy, like Google, Yahoo and Facebook, and companies like Apple, Amazon and Microsoft who lag behind by choosing to build their growing fleets of data centres to be powered by coal and nuclear energy.
“When people around the world share their music or photos on the cloud, they want to know that the cloud is powered by clean, safe energy,” said Gary Cook, Greenpeace International Senior Policy Analyst. “Yet highly innovative and profitable companies like Apple, Amazon, and Microsoft are building data centres powered by coal and acting like their customers won’t know or won’t care.”
The report research found that if the cloud were a country its electricity demand would currently rank 5th in the world, and is expected to triple by 2020.
“While many IT companies have made great strides in efficiency, that’s only half the picture – they need to make sure their energy comes from clean sources,” said Gary Cook, Greenpeace International Senior Policy Analyst.
Companies like Google, Yahoo and Facebook are beginning to lead the sector down a clean energy pathway through innovations in energy efficiency, prioritising renewable energy access when siting their data centres, and demanding better energy options from utilities and government decision-makers.
Starting today, the short films premiering at Sundance are viewable at sundance.yahoo.com via Yahoo, a sponsor of the festival. Through Jan. 27, Web users can watch the films and vote on them for the Yahoo! Audience Award. The winning filmmaker will be announced Jan. 28 and will receive $5,000.
“Some of the best filmmakers started their careers developing short films and now our audience has the chance to pick what could be the next big name in the film industry,” Mickie Rosen, senior vice president of Yahoo Media Network, said in a statement.
The nine films were selected by festival organizers and Yahoo movie editors.
Weird. I woke up this morning and made a list. Something reminded me of the World Cup and how much fun that was. I couldn’t resist whipping out my phone to write down my favorite memories of 2010.
Well, it appears the world agrees with me and the Year in Review is officially here. Every major site is releasing theirs and that term (“year in review”) is the new meme for them. Here are the search lists from google, yahoo, and bing (thanks Don Reisinger). Twitter also released a top trends of 2010 with an awesome infograph (and some analysis on “promoted trends”).
All interesting if you love data, but if you want pure unadulterated awesomeness then check out YouTube’s top videos of 2010. These are more than data points they are funny-ass commercials, amateur silliness, ridiculous emotional outbursts, and more. They feel like the real culture of America and if you don’t watch them Sarah Palin will make fun of you.