Kara Swisher turns the Yahoo! drama into a soap opera – and it’s too much fun!

Boy, have I got a soap opera for you. It’s a saga of tech nerdery and an old-school company trying to reinvent itself. The story starts with Kara Swisher, of All Things D, who has gone gaga over the hiring of Marissa Mayer as Yahoo’s CEO. In the 37 days since the announcement (July 16, 2012) …

Did Yahoo! hire Marissa Mayer to bring back Yahoo Search?

This is an interesting take on the hire of Marissa Mayer, considering that all the past CEO’s have gone as far away from search as they can. As you may have heard, Marissa Mayer is now CEO of Yahoo, ready to turn it into a leaner, fitter, more successful firm. It’s a great move for Yahoo, and …