Progress in the Middle East – if you measure by the number of Facebook users

There are growing signs of progress in the Middle East, if you measure by the total number of Facebook users. That number has skyrocketed since 2010, going from 15 million to near 40 million. Of those users, a growing number are starting to prefer using the site in their own native language, Arabic. Of the …

Why Facebook bought Instagram – from Om Malik and Robert Scoble

Both Om Malik and Robert Scoble make interesting points, Facebook paid double for what many considered Instagram to be worth and Facebook desperately needs help with mobile devices. From Om Malik: A few days ago Instagram was rumored to be valued at $500 million. A few months ago it was $300 million. Its last round …

How to build your business around the 90/10 rule

“There is a 100/10/1 “rule of thumb” with social services. 1% will create content, 10% will engage with it, and 100% will consume it. If only 10% of your users need to log in because 90% just want to consume, then you’ll end up with the vast majority of your users in the logged out …