The greatest challenge for a non-profit is to get the message out. And often the best way to do that is with a video shared on the social networks and with supporters – with the hope it goes viral. But creating one can cost more than a non-profit budget can spare.
A problem the production company, Public Interest Pictures, solved for eight Los Angeles non-profits with the Non-Profit Short Film Festival. They brought together eight teams of professional filmmakers to create short inspirational videos for each non-profit, and in just 48 hours the results were spectacular.
I attended the film festival in downtown Los Angeles – at the HUB LA – and walked away motivated to learn more about each non-profit. My favorite was the glean club, Food Forward, that organizes volunteer parties to pick fruit in the city. Southern California is a former agricultural powerhouse and the ruins of that empire are everywhere. Every neighborhood has a lemon and orange tree with a sprinkling of avocado, persimmon, grapefruit, and more.
A better explanation is in the video from the film festival:
There are six more videos from the festival each with a great message. They should do wonders for each group when shared on the internet. And for those in attendance the event was great fun, with the crowd hooting and hollering for each non-profit. Plus, many of those filmed in the videos were there – including the latino family from the children’s video below. The little girl was so excited to see herself on the big screen.
It was an inspirational event from Public Interest Pictures – who has made previous social interest films Hacking Democracy and Broadcast Blues – and I hope they continue it next year.
One year ago on October 5, 2011, Steve Jobs passed away. The previous day Apple unveiled the iPhone 4S. The company has gone on to become the most valuable in the world, but many still think about the man and his achievements.
Today Apple is paying homage to its founder with this heartfelt video and a message from Tim Cook.
A message from Tim Cook, Apple’s CEO.
Steve’s passing one year ago today was a sad and difficult time for all of us. I hope that today everyone will reﬂect on his extraordinary life and the many ways he made the world a better place.
One of the greatest gifts Steve gave to the world is Apple. No company has ever inspired such creativity or set such high standards for itself. Our values originated from Steve and his spirit will forever be the foundation of Apple. We share the great privilege and responsibility of carrying his legacy into the future.
I’m incredibly proud of the work we are doing, delivering products that our customers love and dreaming up new ones that will delight them down the road. It’s a wonderful tribute to Steve’s memory and everything he stood for.
If you’re excited for the first Presidential Debate of 2012 – or if you just want to laugh, watch this video. It has everything from Hillary Clinton’s Victoria’s Pant Suits to George H.W. Bush’s silver foot in his mouth:
If this interests you the Harvard Kennedy School has a pre-debate “Politics as Theater” discussion with Aaron Sorkin, Chuck Todd, Kathleen Hall Jamieson, and Alan K. Simpson.
I’m excited for the new PBS web series, A Moment of Science. It will feature short video clips on YouTube discussing basic science concepts. I love the idea of skipping television and going straight for the web audience. But I think it all depends on the videos going viral.
“I based everything on that part of the ocean called the beach – the border between common civilization and dreams…I chose the dreams and it’s like living in Wonderland.”
Block10 productions is proud to present David Pecchi, eclectic and talented surfer of the Onde Nostre Crew, shot in Italy, California, Indonesia.
Ritratti Di Surf is a series of short videos about surfers, shapers, artists and other characters somehow connected to Onde Nostre and the Italian surf culture.
“Us Italians we don’t have waves but we have a heart, big like this, more. Even bigger than the brain. We have passion. We suffer, we wait for waves for months, and after a month of flat spell when we get a 2 foot wind swell. If you really like surfing, you paddle out and give it all you got.”
Directed by Luca Merli
Edited by Giovanni “Sbrokked” Barberis and Luca Merli
Photography by Luca Merli, Matteo Ferrari and Giovanni “Sbrokked” Barberis.
Additional Photography by Alessandro Ponzanelli, Daniele Testi
Lettering by Luca Barcellona
Music Consultant & Marketing by Gabriele “Gabro” Minelli
Songs: VOICES OF JAMAICA A Mixtape by Blundetto, Joya Landis (Blundedit) ‘When The Lights Are Low’, Ken Boothe ‘Mr Wind’, Gregory Isaacs ‘Reform Institute’, Blundetto dubplate with Don Camilo ‘Rocky Road’.
Starring: David Pecchi, Alessandro Ponzanelli, Oliver Parker, Ricky Brotini.
“As a photographer you’re in a special place taking pictures, and now you can share that with others”
Photographer John Butterill discovered a way to share his photo walks through Google+ Hangouts. Almost immediately photographers around the world began volunteering to share their view of the world with people whose mobility was limited.
I’m super excited that the PAC-12 is getting its own network. I love watching all sorts of college sports on TV and hopefully this channel will give me all I can eat.
More fans will see more UCLA sports on more channels than ever before when the Pac-12 Networks launches on August 15. So far, there are 39 UCLA fall games scheduled to be televised live on the Pac-12 Networks – one so far in football, 12 in men’s soccer, nine in women’s soccer, 14 in women’s volleyball and three in men’s water polo.
Watch the video to get a taste of what will be on the network. To learn if you will get Pac-12 Networks from your TV provider visit the Pac-12 Networks Channel Finder.