Tag Archives: linkedin

Mirror, mirror – which social network is the greatest of them all? — Customer satisfaction ratings

For the third year, the American Customer Satisfaction Index (ASCI) asked 70,000 people how they feel about the top social media sites. And Google+ and Wikipedia are the winners – from Marketing Land:

  • Google+, Wikipedia – 78 points
  • YouTube – 73
  • Pinterest – 69
  • Twitter – 64
  • Linkedin – 63
  • Facebook – 61

 

source: Marketing Land

 

Apparently, Timeline is still angering folks after all these months. Not to mention Facebook’s privacy issues and ads that are “intrusive, irrelevant, and repetitive.” It may take Facebook a while to climb out of that hole.

Meanwhile, Google+ has yet to anger anybody and has a few bright spots. High ratings were given to the site’s privacy policy, lack of ads, and a “superior mobile experience.”

One thing to keep in mind – these ratings are so poor that only cable, newspapers, and the airlines received worse scores. Ouch. I guess we’re not too satisfied with our social networks.

List of engineering blogs from top companies – Twitter, Facebook, Airbnb, Linkedin, Foursquare, Tumblr

RC3. org - A list of engineering blogs

…technology trends of the past few years has been the emergence of engineering blogs. They are, mostly, a recruiting tool, but that doesn’t mean that you can’t learn a lot about how companies operating at varying levels of maturity and scale go about their business.

A few examples:

  • Building a recommendation engine, foursquare style explains the computational shortcuts you can take when you’re dealing with a lot of data.
  • Creating an interface for geofences is a look at how Flickr built an interesting feature.

 

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How Linkedin gets 20x more money per user than Facebook

Forbes has LinkedIn CEO Jeff Weiner on the cover—but the professional social network’s business model is the real hero of the story.

Here are some of the amazing statistics Forbes’ George Anders reports:

  • LinkedIn users spend an average of 18 minutes a month on the site. Facebook users spend 6.4 hours a month.
  • But LinkedIn gets $1.30 in revenue for every hour those users spend on site. Facebook: 6.2 cents.
  • Anders describes LinkedIn’s most expensive product offering, LinkedIn Recruiter, as a “Bloomberg terminal” for talent scouts. It costs up to $8,200 a year per “seat,” or user license.
  • Adobe, a big LinkedIn customer, has 70 seats. At list prices, that’s about half a million in revenue a year from a single client.
  • LinkedIn’s top salespeople make as much as $400,000 a year selling Recruiter.
  • LinkedIn spends 33 percent of revenue on sales and marketing.
  • LinkedIn’s profits are expected to double this year to $70 million.

 

Via - How LinkedIn Gets TWENTY Times More Money Per User Than Facebook

 

**Note: Facebook’s profit in the last quarter was $205 million on revenue of $1.1 billion.

 

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