For the third year, the American Customer Satisfaction Index (ASCI) asked 70,000 people how they feel about the top social media sites. And Google+ and Wikipedia are the winners – from Marketing Land:
- Google+, Wikipedia – 78 points
- YouTube – 73
- Pinterest – 69
- Twitter – 64
- Linkedin – 63
- Facebook – 61
Apparently, Timeline is still angering folks after all these months. Not to mention Facebook’s privacy issues and ads that are “intrusive, irrelevant, and repetitive.” It may take Facebook a while to climb out of that hole.
One thing to keep in mind – these ratings are so poor that only cable, newspapers, and the airlines received worse scores. Ouch. I guess we’re not too satisfied with our social networks.