For the third year, the American Customer Satisfaction Index (ASCI) asked 70,000 people how they feel about the top social media sites. And Google+ and Wikipedia are the winners – from Marketing Land:
Google+, Wikipedia – 78 points
YouTube – 73
Pinterest – 69
Twitter – 64
Linkedin – 63
Facebook – 61
Apparently, Timeline is still angering folks after all these months. Not to mention Facebook’s privacy issues and ads that are “intrusive, irrelevant, and repetitive.” It may take Facebook a while to climb out of that hole.
One thing to keep in mind – these ratings are so poor that only cable, newspapers, and the airlines received worse scores. Ouch. I guess we’re not too satisfied with our social networks.
Reef Check California is a volunteer monitoring program for California rocky reefs designed to provide data for managers and to build a conservation constituency among California divers.
If you’re interested in becoming a getting certified or learning more, diving season is here!
This month we started full swing into Reef Check California’s training and survey season. As every year, only after successful completion of the recertification are our volunteers allowed to collect data in the new survey season. We are particularly excited about having conducted our first recertification of citizen scientists in Fort Bragg, where we held a community training for the first time last year, and many of last year’s participants became recertified.
We also have had recertifications in Los Angeles, Monterey and Moss Landing. More recertifications and trainings will be held state wide over the next few months; click here for the schedule.
Overall, we now have a group of new, as well as seasoned, Reef Checkers ready to survey the reefs along our coastline for the 7th year in a row. In April, we completed our first surveys in Mendocino and Monterey Counties and we are looking forward to a successful survey season in 2012.
Eight percent of adult Internet users said they log on to Twitter every day, up from the 4% who said the same last year, according to the Pew Research Center, which conducted the survey.
That number was even higher for young adults. One in five Internet users ages 18 to 24 are using the website each day, and nearly one-third of all users that age are on Twitter.
Another interesting fact from the survey is African Americans use Twitter twice as much as other ethnic groups. More than a quarter, 28%, of black Internet users are on Twitter as opposed to Hispanic, 12%, and white Internet users, 14%.
In 15 of 21 countries, at least 25% of those polled use social networking sites.
Israel (53%) and the U.S. (50%) top the list.
About four-in-ten of all adults in Britain (43%), Russia (43%), Spain (42%), Lithuania (39%) and Poland (39%). Among this group, Russia is the only country where nearly all internet users are on social networking sites. Only 6% of Russian internet users say they do not go on these sites.
Germany, France, and Japan are the only countries polled where more internet users say they do not go on social networking sites than say they do. While 35% of Germans use social networking sites, 44% go online but do not use such sites; the comparable numbers are 35% and 38% in France and 25% and 33% in Japan.
About three-in-ten are on social networking sites in Ukraine (30%), Turkey (29%), Jordan (29%), and Egypt (28%).
Social networking is generally more common in higher income nations; however, this is largely driven by the fact that wealthier countries have higher rates of internet access. People in lower income nations who have online access use social networking at rates that are as high, or higher, than those found in affluent countries.
In most of the countries surveyed, there has been only marginal change in social networking use since 2010. Two notable exceptions are Egypt and Russia – countries where the role of social media in recent political upheaval has been the subject of considerable attention. In both nations, usage has increased by ten percentage points over the past year, from 18% in 2010 to 28% in 2011 in Egypt and from 33% to 43% in Russia.