Ikea adds smartphone apps and augmented reality to its newest catalog

Ikea prints 211 million copies of its product catalog every year. That’s more than 20 times the population of Sweden, the home of the build-it-yourself furniture empire 다운로드. These are impressive numbers for a print catalog in a digital world, but Ikea is now changing with the times with a head-first dive into augmented reality 카카오 뮤직 다운로드.

“A lot digital stuff becomes very interesting when you mash it up with the tangible items of the real world,” said Andreas Dahlqvist, Global Deputy Chief Creative Officer of McCann, the creative agency behind the catalog 다운로드.

Augmented reality features will roll out in the 2013 edition of the print catalog, which will arrive in customers’ mailboxes later this month 영화 이퀄라이저 다운로드. Amid pictures of Expedit bookshelves and Boksel tables, Ikea fans will see special printed symbols, each an invite to launch new iPhone and Android smartphone apps for an augmented reality experience linux tomcat.

When you wave your smartphone over pages with digital content, a variety of features appear.

 

Source: Wired Gadget Lab – Ikea’s Augmented Reality Catalog Will Let You Peek Inside Furniture

 

 

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HBO posts first episode of new show, Girls, on YouTube until May 14

In a new twist for HBO, they have posted episode 1 of their new series, Girls, on YouTube 우드잡 다운로드. The show, which will only be available until May 14, is about four college graduates struggling to get by in New York City.

A sort-of Sex in the City, the early years 서유기 선리기연 다운로드. The bio from HBO:

Created by and starring Lena Dunham (“Tiny Furniture”), the show is a comic look at the assorted humiliations and rare triumphs of a group of girls in their early 20s 스케치업 2018 한글 다운로드. Dunham wrote and directed the pilot of the series, which she executive produces along with Judd Apatow and Jenni Konner.  The cast also includes Jemima Kirke, Allison Williams, Adam Driver and Zosia Mamet.  Episodes were shot in New York 철권5 다운로드. The ten-episode season debuts in 2012.

 

Watch the full pilot episode – Girls

 

Clip – “you know that part about special skills on your resume…”