What to watch this month – the 17 movies and their Oscars nominations

Now that the Super Bowl is over our next big entertainment event is the 84th Academy Awards on February 26th. Which means we have 17 movies to catch up on. Below are the movies and their nominations.   If you’re really a movie buff you can also check out the other awards shows leading up …

In the internet era… pre-game Super Bowl commercials, live streaming, game-day art, ladies commercials

It’s been a fun week for football fans with all the hoopla and excitement. Here are the posts from 1X57 in build-up to the big game:   The internet era “Things have changed” – in the internet era of the Super Bowl – “It used to be about a one time hit for 30 seconds or …

In the internet era of Super Bowl commercials, "things have changed"

Things have changed in Super Bowl advertising. It used to be about a one time hit for 30 seconds or 60 seconds in the middle of the show. And increasingly we’re trying to create a sort of two-week buzz. The way in which people advertise in the Super Bowl was kind of developed before there …

In the internet era of Super Bowl commercials, “things have changed”

Things have changed in Super Bowl advertising. It used to be about a one time hit for 30 seconds or 60 seconds in the middle of the show. And increasingly we’re trying to create a sort of two-week buzz. The way in which people advertise in the Super Bowl was kind of developed before there …