Tag Archives: prices

Google ads Amazon-style products to search results – in a big revenue grab

An interesting update by Google which seems directly targeted at Amazon. These new Product Ads from Google will compete with Amazon’s commission model, and may come down to who has the better search.

With billions of dollars in revenue the stakes…

 

In the early days of Google, users would type in a query, we’d return ten blue links, and they’d move on happy. Today people want more. When searching for great local restaurants, people want places to eat right there on the results page, not another click or two away. It’s the same with hotels, flight options, directions and shopping.

Today we’re announcing a new initiative to improve our shopping experience over time–so that shoppers (your customers) can easily research purchases, compare different products, their features and prices, and then connect directly with merchants to make their purchase.

First, we are starting to transition Google Product Search in the U.S. to a purely commercial model built on Product Listing Ads. This new product discovery experience will be called Google Shopping and the transition will be complete this fall.

Ranking in Google Shopping, when the full transition is complete this fall, will be based on a combination of relevance and bid price–just like Product Listing Ads today.

In addition, merchants who want to stand out from the crowd can choose to participate in our new Google Trusted Stores program. Google Trusted Stores is a badge for e-commerce sites which gives users background on merchants—whatever their size—including ratings for on-time shipping and customer service. Google stands behind merchants that have earned the Google Trusted Stores badge with a $1,000 lifetime purchase protection guarantee per shopper.

Second, starting today we’ve also begun to experiment with some new commercial formats on Google.com that will make it easier for users to find and compare different products. These include larger product images that give shoppers a better sense of what is available and also the ability to refine a search by brand or product type.

For example, below is  what stargazers could see on Google.com when searching for [telescopes], or for a specific product, such as [Celestron CPC 800].

 

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Flight Search – Google adds Kayak-like search to results

  • See a simple list of convenient flights
  • Explore travel options
  • Find low prices

Flight Search helps you explore air travel options and plan your trip with just a few clicks of the mouse. You can find and book flights within the US, and from the US to many international destinations.

Access Flight Search at google.com/flights, or type a flight-related search into Google then click “Flights” on the left hand side of your search results page.

You want lower gas prices – here is what it takes

The U.S. Navy is upgrading its defensive and offensive capabilities in the Persian Gulf to counter threats from Iran to seize the Strait of Hormuz and block the flow of oil, the chief of naval operations said Friday.

Adm. Jonathan W. Greenert told reporters in Washington that the Navy will add four more mine-sweeping ships and four more CH-53 Sea Stallion helicopters with mine-detection capability. The Navy is also sending more underwater unmanned mine-neutralization units to the region.

Greenert said he plans to assign more  patrol craft to the gulf, possibly armed with Mark 38 Gatling guns.

The narrow Strait of Hormuz is a key transit way for oil tankers. Any closure of the strait could send oil prices skyrocketing, officials say.

via World Now – LA Times

 

Makes riding a bike for those “70 percent of Americans’ car trips are less than two miles long,” seem like a better idea.

Are you biking more because of the high gas prices?

I love this story because it backs up my own behavior. With gas prices skyrocketing I find myself biking for local errands, and I’ve begun to love it!

Nearly 70 percent of Americans’ car trips are less than two miles long. It’s a no-brainer that biking instead of driving to take care of these trips is a great way to get exercise while cutting air pollution.

Last week, the journal Environmental Health Perspectives published findings from a study by scientists at the University of Wisconsin on the economic and health benefits of switching from a car to a bike for trips shorter than five miles long in 11 metropolitan areas around the upper Midwest…they’d create a net societal health benefit of $3.5 billion per year from the increase in air quality and $3.8 billion in savings from smaller health care costs.

via Good - (thx to Amy Senger)

 

The full story via NPR’s Health Blog.