Tag Archives: compare

Google ads Amazon-style products to search results – in a big revenue grab

An interesting update by Google which seems directly targeted at Amazon. These new Product Ads from Google will compete with Amazon’s commission model, and may come down to who has the better search.

With billions of dollars in revenue the stakes…

 

In the early days of Google, users would type in a query, we’d return ten blue links, and they’d move on happy. Today people want more. When searching for great local restaurants, people want places to eat right there on the results page, not another click or two away. It’s the same with hotels, flight options, directions and shopping.

Today we’re announcing a new initiative to improve our shopping experience over time–so that shoppers (your customers) can easily research purchases, compare different products, their features and prices, and then connect directly with merchants to make their purchase.

First, we are starting to transition Google Product Search in the U.S. to a purely commercial model built on Product Listing Ads. This new product discovery experience will be called Google Shopping and the transition will be complete this fall.

Ranking in Google Shopping, when the full transition is complete this fall, will be based on a combination of relevance and bid price–just like Product Listing Ads today.

In addition, merchants who want to stand out from the crowd can choose to participate in our new Google Trusted Stores program. Google Trusted Stores is a badge for e-commerce sites which gives users background on merchants—whatever their size—including ratings for on-time shipping and customer service. Google stands behind merchants that have earned the Google Trusted Stores badge with a $1,000 lifetime purchase protection guarantee per shopper.

Second, starting today we’ve also begun to experiment with some new commercial formats on Google.com that will make it easier for users to find and compare different products. These include larger product images that give shoppers a better sense of what is available and also the ability to refine a search by brand or product type.

For example, below is  what stargazers could see on Google.com when searching for [telescopes], or for a specific product, such as [Celestron CPC 800].

 

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Who makes more, college professors or coaches?

I bet you’re thinking this is a no-brainer and the coaches win by far. Not so fast, the medical departments at colleges rake in money for patient care and consulting.

Here is a breakdown for the UC system in California which includes Berkeley, UCLA, and San Francisco with a combined 100+ Nobel Laureates:

2010 Pay

  1. Coach – $2.4 million - Jeff Tedford (Berekeley)
  2. Coach – $2.1 million - Ben Howland (UCLA)
  3. Prof. – $2.0 million - Ronald Busuttil (UCLA)
  4. Coach – $1.9 million - Mike Montgomery (Berkeley)
  5. Prof. – $1.8 million - Khalil Tabsh (UCLA)
  6. Prof. – $1.5 million - Anthony Azakie (UCSF)
  7. Prof. – $1.5 million - Philip Leboit (UCSF)
  8. Prof. – $1.5 million - Timothy McCalmont (UCSF)
  9. Prof. – $1.4 million - Richard Shemin  (UCLA)
  10. Coach – $1.2 million - Rick Neuheisel (UCLA)

The coaches hold four of the ten spots. The disparity in pay between the two groups isn’t all that great either. Average of the top 10 has the professors earning $1.6 million and the coaches earning $1.9 million.

If you keep going, the next fifteen are all on the healthcare side with twelve professors and three health executives. Of the top 100 they take up 84 spots, with only fourteen non-healthcare salaries.

#3 - Ronald Busuttil, Transplant Surgeon

It’s also worth noting that the next coaches on the list are Norm Chow (UCLA) at #95, and Joanne Boyle (Berkeley) at #119.

I have to admit the numbers are pretty shocking. The common understanding is that professors make little money, while doctors make good money. Combine the two and it’s a gold mine.

One that doesn’t pull money from the schools themselves. Like the coaches they are largely paid with the money they pull in. In the world of college academics this is called an “auxiliary program” (thanks Norman), and the opposite is normally true. These programs (sports, healthcare) funnel money, prestige, and students to the schools.

A final note, these salaries are determined by combining each persons base pay with their incentives and bonuses. For the coaches this means winning, playoffs, and championships. For the health professors it means seeing patients and receiving awards for their research.

Take out this extra pay and not one in the top 10 earns above $317,000 in base pay. Many of those lower on the list have a set base pay of $500,000 and $800,000.

Interesting, to say the least, and I hope I informed your opinion of college salaries.

Entrance to UCLA Medical Center (only 20% of the whole complex)

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Information pulled from the OC Register article: UC coaches’ pay outstrips Nobel laureates’

Photo of Jeff Tedford by Avinash & of the UCLA Medical Center by Benny Chan