The Atlantic goes full speed ahead on digital, internet – gives up on print, magazines

Only a few print magazines understand the internet – and The Atlantic is one of them. Now in their third year of profit, after spending a decade losing millions, the magazine is ready to expand 윈도우7 게임 다운로드. And the next step is to let the print magazine die and expand with more websites. From the N.Y 회사소개 다운로드. Times:

“It’s become very, very clear to me that digital trumps print, and that pure digital, without any legacy costs, massively trumps print,” David G 다운로드. Bradley said.

And digital is where The Atlantic is going, with three successful sites – TheAtlantic.comAtlantic WireAtlantic Cities – and one more launching this week, Quartz.com 엔드 노트 x5 다운로드. A business news site focused on a global audience – from the Editor’s Note:

We’ve assembled a team of digital journalists and developers to create a new kind of business news offering that is global, digitally native, and designed for the mobile and tablet devices 눈코입 mp3.

Full speed ahead on digital, mobile, and social. And while this sounds like just another website, the team has some interesting insights that may give them an advantage 다운로드. “Data is ubiquitous while real insight on the news is a rare commodity.” I would agree. When everybody reports the same news, if you can consistently provide better insight – that’s an advantage asp 첨부파일 다운로드.

“Any good blog or magazine has defining obsessions, and we’ll structure around the ones that we think smart, globally minded people will be interested in.” Don’t you love how he interchanges the words blog and magazine – as if they are the same thing 다운로드.

Finally, the site will be free – no paywalls or subscriptions – instead showing ads from sponsors in the news stream. It’s the newest digital model that avoids big banner ads – and the company already has four paid sponsors until the end of the year 윈도우7 ios 다운로드.

And we shouldn’t be surprised they’re adopting the latest digital innovation. The company is diving into digital and giving up on it’s print roots 피파 18 한글 다운로드. Something that few print publications will ever do.

 

Source for quotes – N.Y. Times: Covering the World of Business, Digital Only

 

Come on try digital, the monks do it. (source: Quartz)

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