Apple, changing its ways after Steve via private product briefings

“We’re starting to do some things differently,” Phil Schiller said to me.

We were sitting in a comfortable hotel suite in Manhattan just over a week ago 다운로드. I’d been summoned a few days earlier by Apple PR with the offer of a private “product briefing”. I had no idea heading into the meeting what it was about 저작권 없는 음악 무료 다운로드. I had no idea how it would be conducted. This was new territory for me, and I think, for Apple.

The meeting was structured and conducted very much like an Apple product announcement event 유튜브 영어자막 다운로드. But instead of an auditorium with a stage and theater seating, it was simply with a couch, a chair, an iMac, and an Apple TV hooked up to a Sony HDTV 다운로드. And instead of a room full of writers, journalists, and analysts, it was just me, Schiller, and two others from Apple.

Handshakes, a few pleasantries, good hot coffee, and then, well, then I got an Apple press event for one 퍼스트퀸4 리메이크 다운로드.

via John Gruber

Perhaps, Phil Schiller is doing several of these to learn the craft of “product briefing” 다운로드?

We all know, from the Steve Jobs biography, that Steve spent a considerable amount of time perfecting his briefings and that skill came in very handy for Apple dur download.