Tag Archives: offline

Obama campaign launches iPhone app, Obama for America – 100 days till the election

With the 2012 election less than 100 days away — 98 days, to be exact — Team Obama is giving its supporters, volunteers and voters a digital push. The president’s campaign and the Democratic Party have launched Obama for America, a mobile app that packs election information, grassroots organizational tools, campaign news and more into a single package.

Instead of developing another photo-sharing app with ready-made templates, the Obama campaign has opted to create a much more focused get-out-the-vote tool.

Keep in mind, however, that the app is tailored toward people who already support the 44th U.S. president. This is most decidedly not a non-partisan effort.

“As we push through the last 100 days of this election, our focus remains on helping make grassroots organizing as easy and accessible as possible for the volunteers and supporters that are the heart and soul of this campaign,” Stephanie Cutter, Deputy Campaign Manager for Obama for America, told Wired in an email. “That’s why we designed our new app to help break down the distinction between online and offline organizing, giving every supporter the same opportunities to get involved that they would find in a field office.”

Toward this goal, the app includes sections called…

 

Keep reading: Wired - Obama Campaign Launches iOS App to Support Re-Election Effort

 

 

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Amazon releases a Kindle competitor to Instapaper, Pocket

There is a booming market for apps that allow you to read while offline. The two most popular of these apps, Instapaper and Pocket, let you save an article for later like on an airplane or in your underground nuclear bunker.

Now, Amazon is entering the game by offering the same service for the Kindle. A new app for Mac and PC allows you to “Send to Kindle” and then read on your e-reader or on a smartphone/tablet.

I think this gives the Kindle an edge in two big ways. One, most of us are likely to carry our Kindle with us when going into non-internet zones. That’s why we bring it, to pass away those long hours with books, but now we may be able to do so with articles and blog posts as well.

Two, we all know reading on an e-reader is preferable than doing so on the backlit displays of smartphones and tablets.

It will be interesting to see how this Kindle competition affects the market. I always thought that Instapaper and Pocket had a niche market. They must be scared to see the 10-ton behemoth, Amazon, entering the fray.