People don’t care about scoops, they care about trust. Social media has compressed the news cycle to the point where the half-life of a scoop is measured in minutes rather than hours or days.
The number of people who care about who reported something first is rapidly diminishing
Instead, what matters most to readers and listeners and viewers is the trustworthiness of the source, whether it’s a TV program or a newspaper. Trust is “the new black.”
The reality of the news ecosystem now is that news can be broken by just about anyone, including non-journalists who happen to be close to an event, who often wind up committing what NPR’s Andy Carvin has called “random acts of journalism.”
Trust is the benchmark for any news outlet or media source — regardless of what medium it publishes through or whether those producing the content have degrees from a journalism school or ink beneath their fingers.
via Mathew Ingram
English – “trust but verify”
Russian – “doveryai, no proveryai”
The phrase was used by U.S. President Ronald Reagan at a press conference with Soviet General Secretary Mikhail Gorbachev during the of the signing the INF Treaty at the White House in 1987.
After Reagan used the phrase, Mikhail Gorbachev responded: “You repeat that at every meeting,” to which Reagan answered “I like it.” (thx to Darin McClure)
Why the treaty was important:
The Intermediate-Range Nuclear Forces Treaty was unique when negotiated and remains so. It was designed as a global ban on all U.S. and Soviet missiles having a range of 500-5500 kilometers and, for the first time in U.S. treaty history, contained verification measures that permitted the presence of U.S. inspectors on Soviet soil, and vice versa. The fact that inspectors could for the first time enter sensitive U.S. and Soviet missile facilities was a breakthrough and harbinger of the end of the Cold War.
The treaty not only eliminated an entire class of nuclear missiles but also “brought about a new standard of openness.”
Brought up as my local nuclear power plant faces a growing tide of questions about a nuclear leak. The authorities and corporations involved are providing limited information and asking us to trust them.
Sure, we can trust, but we want to verify.
Years before the electronic, virtual realm, people relied upon face-to-face interactions for real-time communication. During these times, meetings, greetings, partings, the offering of congratulations, and the completion an agreement were often accompanied by the handshake, with its purpose is to convey trust and parity. It is believed that the handshake has origins as peace demonstration; that, in fact, no weapons are held by either party. In today’s global, ever-expanding online environment, however, this demonstration of peace becomes increasingly more difficult and the notion of “First, do no harm” is more and more relevant as information and access to information grows exponentially. As people share and interact more in virtual forums, exposing various aspects of life – from careers to family, thoughts to actions – the opportunity to do harm, to wrong another person, is greater.
This year, The Economist Intelligence Unit wrote about The role of trust in business collaboration. Interestingly enough, the article concedes that “the role of trust is not easily defined” in terms of collaboration. I believe trust is having confidence that the participating parties will do no harm, will do no wrong to the other. How we, as individuals, convey this precept in collaboration is nebulously difficult in the absence of multisensory queues such as hearing tone of voice, seeing another’s eye movements, or even feeling for the presence of a weapon.
Despite the challenges of creating trust virtually, it still remains the vortex and vertex for collaboration, with the absence or loss of it instigating the dissipation of collaboration and the creation of it elevating participants and activities to new heights and dimensions. As a former date coach and someone who has personally been through the very methodical and comprehensively intricate act of creating a prenuptial agreement, I believe the fundamentals of creating trust in any relationship are universal, and we can leverage much of what is espoused by the extremely profitable business of marriage, things like “State who you are – loudly” and “Make sure your words match the message.” When I think about my best, most successful collaborative efforts – and evaluate them against a marriage counselor’s 10 Crucial and Surprising Steps to Build Trust in a Relationship – I find all ten elements present.
To begin to build trust, we need not look any further than ourselves. Our thoughts, our actions, our emotions – are all pieces of the puzzle to “us” and the only way to create the full picture is to take them out of the box and spread them out for exploration. This is our virtual handshake.
And now let me apologize for not doing this sooner: Hi, I’m Amy.
You can get a glimpse into my life at: www.twitter.com/sengseng