A Blogging Champion At Work: From 295 To Over 46,000 Monthly Views

Over the past several months, I’ve had the unique opportunity to watch my partner-in-crime focus on building 1X57 as a blog.

Starting in July, Steve began blogging full-time for 1X57, producing content on a daily basis, focusing on what he loves and finds interesting, which includes topics such as surfing, comics, big data, and more.

It’s been a fascinating process to witness, especially since it’s been more than just SEO or creating catchy titles. His focus has been on improving the quality of his writing, learning to be a journalist, mastering web publishing and connecting with audiences who care about the things he cares about. Not to mention growing his social media prowess.

And it’s working.

Back in November 2010, we had 295 unique monthly views. By August 2011, the site has grown to receive almost 47,000 monthly views, over 150x growth…

…which is significant for us, since the growth we experienced in our first two years (starting with our initial post in November 2008, through November 2010) increased from only the 10’s to the 100’s for monthly views.

If you’re interested in hearing more about @robotchampion‘s journey from zero to blog dominance, please vote for his SXSW 2012 talk, “Blogging isn’t dead, it just went professional.”

I promise you, he won’t disappoint.

NOTE: Voting ends tomorrow, Friday, September 2, 11:59 CDT.

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