In this spot, we open on a mom watching a video of her son jumping a ramp in a shopping cart. When her son walks by, she stops him saying “we need to talk.” By the tone of her voice, the son assumes he’s in trouble because of his stunt.
But, actually, the mom is embarrassed because the stunt has been done before, it’s “so 2005” and only garnered 3 likes. She shows her son a much more popular video of the neighbor’s son, dancing as a squirrel. She encourages her son to try again and make her and his dad proud.