David Plotz: political speeches should be TED Talks

Politicians should embrace the TED talk, from David Plotz:

Presidential candidates tweet, text, email, post to Facebook with the frequency of randy 18-year-olds…But then the hour comes for the Big Speech, the most important moment of the campaign, and they walk behind a podium, stare into a TV camera, and read (and read and read) a prepared text from a teleprompter.

We live in a golden age of public events, a time when speakers are inventing all kinds of wonderful new ways to connect with audiences. From TED talks to Apple product rollouts…

 

A great article and worth reading, and I only disagree on a minor point. The big speeches can be incredible when you feel like the future-president is talking directly to you. But, every speech before that should be looked over. Turn at least a few of them into a TED talk, maybe even alternate between speeches and multimedia presentations.

 

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