Web stats for the London 2012 Olympic Games

Just a small slice of the 70-page, London 2012 Olympic Games – Digital Report Web stats: 431 million visits 109 million unique visits (on average, each person visited four times) 15 million app downloads 4.73 billion pageviews (on average 11 page views/visit) 4.7 million followers on social networks Data: 1.3 petabytes of data served 117 billion …