From an interview with Jonah Lehrer, author of Imagine: How Creativity Works. Why doesn’t brainstorming work? What should we do instead? I think the failure of brainstorming is inseparable from its allure, which is that it makes us feel good about ourselves. A group of people are put together in a room and told to free-associate, …
Tag Archives: genius
Tickets available for the 2012 Newport Beach Film Festival
This will be my second year attending the Newport Beach Film Festival. Last year I watched a film about sharks and listened to Aaron Sorkin speak about writing. I loved it. This year is looking to be just as good and I’m excited to see movies about the ocean, surfing, design, and drama. One things …
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Favorite commercials: Monday inspiration, Think Different from Apple (full version)
I watch this a lot to feel inspired. Saving for future reference.
Apple Genius Tip: Never restore your iPhone from a back-up
The other day I was at the Apple Store with my mom to help her get the iPhone 4S. She asked the clerk-geek if she should restore her phone from her backup and he said “no.” We were shocked. Isn’t that the standard procedure. According to him, not anymore. With iCloud and iTunes syncing it …
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