Pixar’s “Toy Story 3” is the highest-grossing movie of all time in Mexico, where the animated adventure tale collected $59 million at the box office in 2010.
The follow-up from “Toy Story 3” director Lee Unkrich and producer Darla K. Anderson is also likely to have strong appeal with Mexican audiences — and to boast more authentically Latino characters than a Spanish-speaking Buzz Lightyear doll.
The duo’s next movie is a still-untitled project about Día de los Muertos, the Mexican holiday of the dead, which Disney and Pixar first announced at CinemaCon last month.
On the Day of the Dead, which has its roots in indigenous Aztec culture, families in Mexico and many Latin American countries pay tribute to deceased loved ones by creating graveside altars with treats like candy and bottles of Coca-Cola, and donning elaborate skull masks and costumes for processionals.
“This is a very different view of death than the American one,” said Unkrich. “It’s not spooky. It’s celebratory.”
via The Envelope