Netflix subscribers watched 1 billion hours of video in June – one hour per day per customer

Here’s more evidence that Netflix is slowly chipping away at traditional TV viewing. According to a public Facebook post by CEO Reed Hastings, Netflix subscribers watched a total of 1 billion hours of video for the first time in June. Do a little back-of-the-envelope math, and that comes out to more than an hour of video per subscriber each day.

Considering the average viewer in the U.S. watches about five hours of TV a day, that’s a huge number worth watching. After all, there are only so many hours in a day, and if a Netflix subscriber is tuning in to an hour of video on the service, that likely means one less hour of actual live TV he or she is watching.

 

ViaTechCrunch

 

The era of on-demand TV is slowly approaching…when will the hours watched of on-demand TV match that of live TV?

 

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