A New Design for 1X57

A little over three years ago Amy and I were walking the streets of DC talking about starting a business. After working together for two years, side by side, day-in, day-out, we realized anything we did individually paled in comparison to what we could do together. Despite butting heads on numerous occasions and dealing with myriad complications, unknowns, and doubts, we took the plunge and made it happen. 1X57 was born.

In the name we found an expression of who we are. It is the place where we first met in 2006, where we both found mentors to guide and shape our careers, where we found a sense of purpose and where we were inspired to imagine the possibilities. It also became a place out of reach for us, out of touch, if only because of where our path is leading us.

With 1X57, we are re-creating the ideals and values amplified in a place that opened our eyes and expanded our minds, to bring together work and creativity that excites us and contributes to a better world. The starting point for me has been writing on our blog, a way to bring together the intellectually curious people of the world, to discuss the most compelling and intriguing topics of the day. Posts like Can Every Child Get Sraight A’s, Steve Jobs Sabbaticals, Democracy in the World, and Who are the Best in DC Tech? are my way of sorting through questions I have while contributing to a communal discussion.

When we first launched 1X57, we were just happy to have a placeholder for the domain name and a theme that allowed us to get our thoughts out. In version 2.0, we wanted a whole lot more.

With so many projects under our belt and a growing number of speeches and interviews, we needed a space for bios, projects, and press. The blog needed an ability to feature our popular articles that the web seems to love. We also wanted a way to highlight local companies (DC, Baltimore) and must-see events.

Overall, version 2.0 represents a big step forward for the company. Expanded features, new components, and much more capability including a beta.1X57.com area in which to experiment.

The new theme represents a minimal blank-slate approach that allows our work to come through in full color, while offering a newspaper-style reading layout.

Below are screenshots of the same page viewed as version 1.0:

screenshot of v1.0 of 1x57 - why social network will win best picture

Version 2.0:

version 2.0 1x57 social network best picture

We hope you enjoy the site. Let us know if anything is broken, if you miss anything, or would like to see something added and/or changed.

Steve

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9 Comments

  1. you forgot to mention the new logo. it’s a big X, not times or by. one ‘X’ fifty-seven:)

  2. Are you advertising with the illegal stickers??
    Please, respect. You will repel more people than you plan to attract.

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